by J Brett Abbey | May 11, 2020 | Blog
Many websites nowadays are little more than a fancy, colourful brochure for a business. I see it all the time. Entrepreneurs and small business professionals make their websites look pretty, while losing sight of the most important thing, the message. Whether trying...
by J Brett Abbey | Apr 13, 2020 | Blog
How many potential clients are you losing each day? Think of it. Every day you deliver marketing and sales messages to clients and potential clients through your website, email, social media, voice mail, presentations, advertising and other vehicles. Sending your...
by J Brett Abbey | Mar 31, 2020 | Blog
If you’re trying to generate more leads and sales for your business, it’s important to deploy the right marketing and sales messages. Deliver the wrong message and you’ll turn people off and lose out on sales. Present the right message, and new business will come your...
by J Brett Abbey | Mar 10, 2020 | Blog
The last thing a prospective client wants to hear about is YOU. And when I say last, I mean last. In the beginning of a sales process, nobody wants to hear about you or your business. (Well, um, unless it’s your Mom!) All prospective clients care about in the...
by J Brett Abbey | Mar 3, 2020 | Blog
Are you having a hard time generating leads for your business? Do you find that prospective clients don’t want to hear about your remarkable products or services? Then, it’s time to change your marketing and sales messages, because they’re not working. Why? Because...
